Digital

After wrapping up a successful internship at Accor, Christine Tarek, an MSc student in Digital Communication and Marketing at EMLV, reflects on her experience and shares insights from her academic and professional journey. Her story offers a glimpse into the world of digital marketing, the strength of EMLV’s MSc program, and the vibrant student life […]

Malena Gufflet, General Manager of Booking.com France, a 2005 graduate of EMLV, where she attended the Grande Ecole programme, was one of the nominees. Malena has been nominated for the 2023 edition of the election of La Femme du Digital, organised by Ecommercemag.fr, a website specialising in e-business news, particularly advertisers, agencies, and brands. To […]

‘No’ is the first step towards a sale. Nicolas Haby, from the class of 2004, learned this slogan during his time at EMLV. It served as his guide as he forged his career step by step, from entrepreneurship to media via high-growth pure player. Today, as General Director of eNRJ and NRJ Global, he reflects […]

EMLV offers a wide range of Master’s specialisations, either as initial training or as part of a work-study course. Finance, marketing, digital, sales, HR, information systems: what qualities are you supposed to have to get into a Master’s degree in business school? EMLV faculty members answer these questions! Choosing to do a Master‘s degree in […]

A survey led by the EMLV’s Digital RH master’s students focuses on working from home effects and its perceptions among Gen-Z workers. This study shows that more than 60% of the young people surveyed would like to see teleworking implemented on an exceptional basis. Each year, the E-Values survey conducted by EMLV students as part […]

Elena Chatzopoulou, associate professor in digital marketing at EMLV, is author of a case study on #drummondpuddlewatch social media phenomenon. The article features in the 8th European edition of Philip Kotler’s Principles of Marketing. Philip Kotler acknowledged as the father of modern marketing is a world-renowned author of over 60 marketing books, including the bestselling […]

More than 1,000 students formed 170 cross-curricular inter-school project teams to address the risks of digital hyperconnectivity and data hyper-transparency during a hackathon week at the Pole Leonard de Vinci. These were the ingredients that formed the recipe of the latest Soft Skills Pedagogical Week which took place from 17 – 21 February 2020 at the Pole […]

On Thursday 30 January, two EMLV teams were invited to pitch their projects in front of a jury of representatives from Orange and 5G, innovation and design experts. EMLV students presented 5G technology solutions developed as part of their 5th year Junior Consultant Projects, which are helping to improve daily lives of visually impaired and deaf people. […]

The Junior Consulting Project is a completed in teams of 4 – 5 students in 5th year; the objective is to solve a real life business problem in one of the varied domains of management, marketing and administration. 5th year students in Digital Marketing Strategy have worked as junior consultants for french companies, helping them […]

Le numérique nous accompagne souvent la majorité de notre temps, professionnel et personnel. Il peut être très utile ou plaisant, mais aussi devenir “nocif” : trop de mails, smartphone au volant, statisme, déconcentration… De quels les repères disposons-nous, pour en faire un “réel” bon usage ? Thierry Le Fur se propose de nourrir notre réflexion […]