MSc International Business students visited the world leader French saxophone company

MSc International Business students visited Henri Selmer Paris, the world leader in the manufacture of saxophones, positioned among the great names of French know-how. France is famous for its craftsmanship, especially in luxury. As part of their programme, MSc International Business students explore the various cultural and economic characteristics of today’s complex international business environment.

Other visits are already planned for MSc International Business students. They will get the opportunity to visit startups, the FrenchTech, incubators, and accelerators.

Henri SELMER Paris is recognized for its traditional and unique craftsmanship. The company has remained under the control of the family since the beginning. In January 2018, Selmer announced entering into negotiations with a private equity fund for the sale of a majority of its capital.

Get to know with French business professionals with MSc International Business

MSc International Business programme prepares future managers to become members of the international community in the digital world. The course prepares them for career opportunities on the international scene in the field of management, digital marketing, corporate finance, and trade.

The school, particularly recommended for its insertion rate of young graduates in their first jobs, helps students to develop their network and gives them global career perspectives.

Several business tours are organized to experience the French Touch, including this visit of Henri SELMER Paris manufacture. These field trips are aimed to gain insight into business and management practices.

MSc International Business students will be able to make decisions in complex environments. They will know how to:

• Analyze the potential impacts of economic and geopolitical events on businesses
• Identify and use the relevant tools for strategic decision making
• Integrate new technology in business development
• Choose the Key Performance indicators to follow business strategy implementation and measure performance
• Calculate Return on Investment to identify best investments
• Engage in creating and running a website for digital marketing and e-commerce
• Carry out business negotiations
• Organize procurement and supply chain management
• Manage global projects
• Speak several languages
• Master communication techniques
• Carry out a research project
• Propose solutions in the core business areas of international
• Use tools in international marketing, sales, big data analytics business

The Henri SELMER Paris tradition

Henri SELMER Paris, this a unique know-how and sense of excellence, and 4/5th of export production.

22,000 instruments come out of the workshops every year, 80% of which are saxophones, and more than 100,000 saxophone and clarinet mouthpieces. For better quality control, production is fully integrated. Given its high-end positioning, the Henri SELMER Paris brand, recognized worldwide, has implemented a demanding quality policy.

Even if such production involves many different professions and skills, they all have in common excellence and expertise, with a shared passion: let the music live!

The company was founded by Henri Selmer, renowned clarinetist. He first made reeds in his studio in Montmartre, then clarinets, which are sold in the United States where his brother, Alexander, also a clarinetist, makes them known.

Selmer obtained a gold medal for his clarinets at the Exposition Universelle of Saint-Louis in 1904. In 1921, the company began the manufacture of saxophones and in 1929 took over the company of Adolphe Sax. Selmer resists Asian competition by specializing in high-end.

Between 1932 and 1952, the company distinguished itself in the production of the iconic “Selmer guitars” (Selmer and Selmer Maccaferri models) thanks to the luthier Mario Maccaferri. Django Reinhardt contributes to making the guitars of French gypsy jazz.

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