Lev Mukhin, class of 2018, is one of EMLV Graduates of the MBA Program. From his participation in an international contest organised by Pernod Ricard China to his actual role as a digital marketing manager for Europe at OPPO, the Chinese smartphone maker, it has been a short story to success. The EMLV’s MBA takes […]
With more than 800 million active users in 2020, TikTok should not be underestimated by the Digital Marketers of today. The world’s leading destination for short-form mobile videos offers a lot of opportunities to get more visibility and, ultimately, make money. Unlike some other platforms, TikTok was not specifically developed with the objective of allowing […]
Attracting, recruiting and retaining the best talent: this is the motto of Universum, which trains and supports top managers and engineers. Its annual survey carried out among 35,768 students from the “grandes ecoles” of business and engineering provides a ranking of the ten most popular companies among future management professionals. This ranking also gives recruiters […]
Online purchases have drastically increased since the quarantine. In 2020 more than ever, E-commerce is a field with a high recruitment rate, and with the Christmas season approaching, job offers show no signs of stopping. The current global pandemic, paired with the approaching holidays season, led most E-commerce fields to recruit new employees. E-commerce indeed […]
The EMLV Business School continues to develop its academic faculty by recruiting four new research professors. This policy of growing the faculty team is part of EMLV’s strategy to offer its students a multicultural, highly qualified learning experience. The EMLV has recruited four new research professors at the start of this new academic year to strengthen […]
App promotion is an essential part of any successful app launch. With more than 200 billion mobile apps downloaded in 2019, the competition might be fierce but there are several ways to stand out, without actually spending any money. Promoting an app is accessible to all, even with limited resources, at least for those who […]
Last week, EMLV welcomed the first wave of students coming from abroad. Despite Covid-19 challenges, the EMLV Master in Management (Grande École) continues to be an attractive program for international students that choose to study in Paris, France. “The 2020 September intake is our largest ever cohort of the Master in Management at EMLV Business School”, explains Camille TRZASKA, […]
The Pomodoro technique was developed by Francecso Cirillio in the late 80s. It’s a time management technique based on a tomato-shaped timer that is used to force the user to work for 20 minutes before taking a break. The pomodoro technique is an efficient way to increase productivity, especially while working in freelance or on […]
A survey led by the EMLV’s Digital RH master’s students focuses on working from home effects and its perceptions among Gen-Z workers. This study shows that more than 60% of the young people surveyed would like to see teleworking implemented on an exceptional basis. Each year, the E-Values survey conducted by EMLV students as part […]
Nowadays, storytelling is a must when it comes to sell and promote your brand. This technique allows you to build a story around your brand to generate emotions within your clients and to create a strong and trusting relationship. When making your digital marketing strategy, keep in mind that humans are emotional driven species, and […]
In this back-to-school season 2020, pedagogical innovation and compliance with Covid-19 safety protocols are on schedule, at the Pole Leonard de Vinci. The three schools within the Group, EMLV, ESILV and IIM have welcomed back 7 500 students with an expanded mix of on-campus and hybrid instruction. To cope with the pedagogical and organisational challenge of the Covid-19 […]
A good content marketing strategy is essential to attract prospects and to keep clients by giving them useful pieces of information even after their collaboration. Creating a strong and consistent content strategy is a matter of reflection, analysis, and team spirit. Finding creative ways to produce content can be a difficult task depending on your […]
École de Management
Léonard de Vinci
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