The EMLV Business School continues to develop its academic faculty by recruiting four new research professors. This policy of growing the faculty team is part of EMLV’s strategy to offer its students a multicultural, highly qualified learning experience. The EMLV has recruited four new research professors at the start of this new academic year to strengthen […]
App promotion is an essential part of any successful app launch. With more than 200 billion mobile apps downloaded in 2019, the competition might be fierce but there are several ways to stand out, without actually spending any money. Promoting an app is accessible to all, even with limited resources, at least for those who […]
Last week, EMLV welcomed the first wave of students coming from abroad. Despite Covid-19 challenges, the EMLV Master in Management (Grande École) continues to be an attractive program for international students that choose to study in Paris, France. “The 2020 September intake is our largest ever cohort of the Master in Management at EMLV Business School”, explains Camille TRZASKA, […]
The Pomodoro technique was developed by Francecso Cirillio in the late 80s. It’s a time management technique based on a tomato-shaped timer that is used to force the user to work for 20 minutes before taking a break. The pomodoro technique is an efficient way to increase productivity, especially while working in freelance or on […]
A survey led by the EMLV’s Digital RH master’s students focuses on working from home effects and its perceptions among Gen-Z workers. This study shows that more than 60% of the young people surveyed would like to see teleworking implemented on an exceptional basis. Each year, the E-Values survey conducted by EMLV students as part […]
Nowadays, storytelling is a must when it comes to sell and promote your brand. This technique allows you to build a story around your brand to generate emotions within your clients and to create a strong and trusting relationship. When making your digital marketing strategy, keep in mind that humans are emotional driven species, and […]
In this back-to-school season 2020, pedagogical innovation and compliance with Covid-19 safety protocols are on schedule, at the Pole Leonard de Vinci. The three schools within the Group, EMLV, ESILV and IIM have welcomed back 7 500 students with an expanded mix of on-campus and hybrid instruction. To cope with the pedagogical and organisational challenge of the Covid-19 […]
A good content marketing strategy is essential to attract prospects and to keep clients by giving them useful pieces of information even after their collaboration. Creating a strong and consistent content strategy is a matter of reflection, analysis, and team spirit. Finding creative ways to produce content can be a difficult task depending on your […]
After the Covid-19 crisis, retailers had to rethink their entire process to survive and to keep in touch with their clients. Indeed, buying habits have drastically changed with the pandemic, and new shopping trends have emerged. Those new trends focus more on the human aspect to establish a true relationship between the brand and the customer despite […]
Dan Prud’homme, a professor-researcher in Strategy and Innovation at EMLV, is a finalist in the Journal of World Business (JWB) 2019 Best Phenomenon-Based Article Award. The Journal of World Business is a top-ranked journal in international business, with a history dating to 1965 when he first was published under the name of “The Columbia Journal […]
WISMO is an acronym used in digital marketing, that stands for ‘Where Is My Order’. It defines any sort of question the client might have regarding their order. A retailer needs to acknowledge and reduce WISMO to guarantee the best user experience possible. Where is my order: a question asked by about 93% of buyers. […]
The future belongs to the whole-brained leaders. A new study by Accenture shows that 82% of the C-suite executives intend to reskill in the next three years. Using a “both-brain” approach – and a much larger mixture of data and empathy – is what can lead to success on a long-term basis for worldwide leaders. […]
École de Management
Léonard de Vinci
Pôle Universitaire Léonard de Vinci
92 916 Paris La Défense Cedex
Tél. : +33 1 81 00 28 48
admissions@emlv.fr
Campus Tour
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